Posted inSEO Tips
SEO Link Equity Guide
As a digital marketer or website owner, you’ve probably heard the term "link equity" before. But what does it really mean, and why is it so important? In simple terms,…
Posted inSEO Tips
Optimizing Backlink Profiles for SEO
If you want to boost your online visibility and climb the search engine results pages (SERPs), you need to understand how backlinks work for SEO. Getting high-quality backlinks is key…
Posted inLink Building Strategies
Build Links with Testimonials and Reviews
In today's fast-paced world, recommendations and reviews of a product or service hold more weight than word-of-mouth or secondary research. When potential customers see your genuine, positive reviews and testimonials,…
Posted inLink Building Strategies
Podcasts: A Link Building Boost for B2B Marketers
Podcasts are gaining attention as a great way to earn natural backlinks and boost your website’s visibility. High-quality content is key to attracting these backlinks, and podcasts are no exception.…
Posted inLink Building Strategies
Using HARO to Gain 100s of Backlinks
I’m a big fan of Help a Reporter Out (HARO)! I’ve been using it in my link-building strategy ever since Ryan Holiday mentioned it in Trust Me, I'm Lying (2012).…
Posted inLink Building Strategies
Top 7 Linkable Assets and Creation Tips
If you’re an SEO or content marketer, your goal is often to create content that ranks well for specific keywords and attracts backlinks. That’s where linkable assets come into play.…
Posted inLink Building Strategies
Top Broken Link Building Services
Broken link building is a key strategy in the ever-evolving world of SEO. As the digital marketplace becomes more competitive, knowing how to effectively use SEO techniques is crucial for…
Posted inBacklink Basics
Backlink Building for Beginners: Get Started Now
Think of link building like picking money from a tree if backlinks are the "currency" of the internet. It’s a big deal for SEO, which is why we’ve put together…
Posted inBacklink Basics
Why You Need Contextual Backlinks
Contextual backlinks are links found on a webpage or blog post that relate to the content of your site. Unlike standard backlinks, these are placed within relevant content, making them…
Posted inBacklink Basics
Backlink Indexing: Why It Matters
Think of search engines as explorers and your website as hidden treasure. The way these explorers find and map your online presence is called indexing. Without indexing, all your hard…